W Prague – Life Fashion Drawing Masterclass

This project was born out of a desire to bring a world-class format of experiential figure drawing to the Czech Republic. And since half-measures are simply not our style, we approached the entire event with absolute professionalism, perfecting every single detail. In collaboration with Haspia production agency, who seamlessly managed and co-organized the event, we transformed the stunning spaces of the new W Prague hotel into a living, breathing art studio.

The core of the entire visual performance centered on two breathtaking silhouettes by leading Czech fashion designer Aleš Hnátek (winner of the Czech Grand Design Award). His garments were brought to life by the amazing model Stela. The flawless, luxury look was curated by makeup artist Veronika Čajo (@mua.vercajaa), and the entire atmosphere-evoking pure fashion editorial vibes-was captured by photographer Blanka Tranová. The creative process was elevated by premium paper from Papyrus Store, and guests took home stylish diaries provided by Golden Solution.

Our ultimate goal wasn't just to host an ordinary workshop, but to deliver an immersive fashion experience for a community of creators, enjoy the day to the absolute fullest, and elevate the perception of live illustration to a whole new level.

💡 Looking for a uniquely tailored experience for your VIP clients?

This creative masterclass and live art format is fully customizable for corporate events, private client activations, or press days for luxury fashion and beauty houses. It offers your guests an immersive opportunity to slow down, step into the high-fashion world, and create their own artistic studies. I would love to design a bespoke concept that perfectly aligns with your brand identity and venue.